(Penkova) Innovations in the travel companies as tool for overcoming the economic crisis


Вараджакова, Десислава (2015) (Penkova) Innovations in the travel companies as tool for overcoming the economic crisis International online scientific journal "Science and Technology", volume 5, number 7, Social studies, 2015, ISSN 1314-4111


 Object of analysis of this paper are the types of innovations applied to financial stabilization of tour operators and travel agencies. The work examines implementation stages of innovative methods and tools, assessment of the innovative solutions, financing and marketing of innovations, use of the innovation networks and the role of foreign languages and cultural differences for the development of new tourism products. Specific innovative solutions in compliances with the latest requirements of the travel market are suggested in the paper.
  Статия
 innovation, tour operator, travel agency


Социални, стопански и правни науки Туризъм

Social sciences, economic sciences and law Tourism

 Издадено
  9466
 Десислава Вараджакова

Научният архив поддържа инициативата за отворен достъп OAI 2.0 с начален адрес: http://da.uni-vt.bg/oai2/